Should I build an iOS app or Android app?

 Many customers and companies are struggling to identify in which mobile platform they want to implement their ideas, whether to implement the idea in Android devices or iOS devices.
Implementing in both platforms is a huge advantage. Because the combined market share is 95% (71% for android, 24% for iOS). The customers want to save cost, keep it simple and focus on one device and move to the next one.
Here are some suggestions, which app development customer need to go first.
 For which country the customer going to develop the product. Find market share of each mobile platform? What platform the young generation of people using? Find whether it’s an iOS market or Android market. In American market, customers prefer iOS apps development.
What category of app the users prefer to use? Whether people loves this type of apps in that region. What are the impacts the app can brings to the user’s business?
Whether customer prefers to make the app a paid apps or a free one. Whether the customer going to display advertisement in the apps to generate revenue.
How many downloads happens to similar type of apps, by seeing the download numbers customer can decide whether to go for Android or iOS development.
 Many developers consider writing code for iOS is easy compared to Android. Apple products are used by affluent people. If you targeting high income people you must go with iOS, if you targeting middle income people you must go with Android. Device fragmentation is less in iOS. Good for making more money.Instagram first developed their app in iOS after getting 30 million users they moved to Android confidently.
 Android advantages are easy portability, Quick to launch in Android app store, Massive user base, Open source, Customization is easy, Significant profit in a low budget.

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